SEA Mobile Conversion Lab
First-session drop-off, Thai media-mix superstition, and a readout a sceptical commercial lead can argue with.
Five programmes, one flagship lab
Seats are sold as Lattice Studio placements. Fees are listed on Pricing and are informational only. The SEA Mobile Conversion Lab is the only outline published in full; the others are specialist rooms for people who already instrument events without panic.
Attribution Without Guesswork
UTM hygiene, partner postbacks, and why last-click still wins arguments in Bangkok buying rooms. SKAN is named as out of scope.
Cohort Retention Mapping
How to draw retention without treating Songkran or payday Friday as a brand crisis. Classroom sets are mostly commerce, not subscription video.
App-to-Web Handoff Analytics
Tokens, LINE returns, and m-web checkouts that still assume a desktop viewport. For teams whose “bounce” is actually a dead session.
Creative Fatigue Diagnostics
When frequency looks like fatigue but the leak is a form field. Built for media and CRM pairs who keep blaming each other’s banners.